W 80 / B347m 2010

Baum, Neil, 1943-
Marketing your clinical practice : ethically, effectively, economically / Neil Baum, Gretchen Henkel. -- Sudbury, Mass. : Jones and Bartlett, c2010.
xxxi, 574 p. : ill.

9780763769833 (alk. paper)


Practice Management, Medical
Marketing of Health Services
Physician-Patient Relations